Honor 7X to Launch in India in December as Honor Targets the Top Spot Sony...

 
 
 
Honor 7X to Launch in India in December as Honor Targets the Top Spot Sony...

 
xda-developers
Nov 7, 2017 8:45 PM • by Idrees Patel
Honor 7X to Launch in India in December as Honor Targets the Top Spot

Huawei has faced its fair share of challenges in the Indian smartphone market. It was reported earlier this year that the company had a meager 1.4% volume market share at the end of Q1 2017, which some analysts attribute to its strategy of targeting high-end buyers in a country where the most popular devices are relatively inexpensive. To help turn things around, Huawei brought its affordable Honor 6X to India and partnered with electronics manufacturer Flex Telecom to produce phones at a plant in Chennai. Now, in an interview with IANS, Honor Global President George Zhao confirmed that the next Honor device, the Honor 7X will launch in India in December.

The Honor 7X has a 5.93-inch Full HD+ display with an 18:9 aspect ratio, dual cameras, a 3,340mAh battery, and Huawei's octa-core Kirin 659 system-on-chip paired with 4GB of RAM. It comes in 32GB, 64GB, and 128GB storage configurations, the cheapest of which starts at CNY 1,299 (roughly $195.79).

"We will launch Honor 7X in December at such a price that it will have no competitor in [the mid-range] segment," Mr. Zhao told a group of journalists in Chendgu, China, adding that "cutting edge technology" and "unbeatable prices" will help the Honor 7X stand out in a crowded field. "We have the capability to out-compete other dominating players in the Indian smartphone market in terms of quality, but our marketing efforts need to improve."

 

To that end, Honor will mark the Honor 7X's debut with exclusive demo shops and online advertisements. Currently, Honor has a presence in 73 countries, but spends only 3 percent of its revenue on promotion.

Honor has plenty of incentive to invest in the Indian subcontinent. According to an October 2017 Canalys report, India recently overtook the US to become the second-largest smartphone market in the world. Samsung leads the way in terms of sales, but Chinese smartphone makers including Xiaomi, Oppo, Vivo, and Lenovo have spearheaded the effort to knock it off its perch.

"Honor shipped 98.8 percent more devices in 2017 than in 2016. But in India, we need strengthen offline channels," Zhao said.


Via: India Times




Android Advices
Nov 3, 2017 4:50 PM • by Pavan Kumar B.C
Sony Xperia XZ1 gets $110 price cut in US, now available for $590

Sony's Xperia XZ1 gets another price cut in the US and this flagship device is currently available for $589 on Amazon which is $110 lessor than its previous price. Currently, the Blue color variant is priced at $589 while the other options are available for $599.99. There is no information on how long the price cut will be implemented or till when the offer is valid so the users need to act soon to get their hands on the Xperia XZ1 for a discounted price.

Coming to the device, the Xperia XZ1 was launched a few weeks back and came with a 5.2-inch IPS LCD display with 1080 x 1920 pixels resolutions giving a pixel density of 424ppi with the latest Corning Gorilla Glass 5 protection on top. Moreover, under the hood, there is the Qualcomm Snapdragon 835 SoC Octa-core processor coupled with 4GB of RAM and Adreno 540 GPU. Sony is known for making good camera smartphones and this device comes with a 19MP main sensor with EIS, F/2.0 aperture size, laser autofocus and LED flash.

It also comes with features like touch focus, face/smile detection, panorama, HDR and few other sensors. It is also capable of capturing 2160p videos at 30fps and it will be accompanied with a 13MP camera on the front for video calls and selfies which also comes with EIS and 1/3" sensor. There is a fingerprint sensor on the side to enhance the security levels and has sensors like proximity, parameter, compass and few other.

There is a non-removable Li-Ion 2700 mAh battery on the back and comes with quick charge 3.0 for fast charging. The handset is available in Black, Warm Silver, Venus Pink, and Moonlit Blue color variants. The onboard storage is limited to 64GB which can be extended up to 256GB via microSD card slot. Are you planning to get this device on discounted price? Comment in the section below and stay tuned for more news and updates.

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